Get ready to unlock a whole new level of creativity and convenience.
Say hello to Delta Create! This suite of creative tools allows you to easily create marketing materials, messages to clients, listing brochures, and more, all in one place. Start with a template, customize it to suit your unique needs, and exercise your creativity with time-saving features that leave you more time to serve your clients.
Let's take a deeper dive into what you can expect from Delta Create and a closer look at some of the features that will help you grow your real estate brand.
Why Delta Create is Valuable to Your Real Estate Brand
Branding is an essential element of success in real estate, whether you're an individual agent or overseeing a large brokerage. Potential clients want real estate services from a brand they can trust, so the quality of your marketing materials and outreach ultimately makes a big difference in earning their business.
Put yourself in the prospect's shoes. Are you choosing a company with DIY marketing materials that look like they were created with a computer from the 1990s? Or would you be more interested in a brand that promotes itself with professional, polished, modern marketing materials that stand out for all the right reasons? High-quality marketing inspires confidence.
Design is essential to producing marketing that turns heads, generates leads, and earns business. If you want marketing that puts your brand in the best possible light, you need the right tools. Delta Create puts all the design tools you need at your fingertips and allows you to quickly create marketing materials like a pro.
Just as importantly, Delta Create doesn't limit you to one template or style. Start with a pre-designed template as your base, then customize it to suit the unique needs of your real estate brand and stand out from the crowd. When you combine creativity with customization and convenience, you have everything you need to grow your brand.
Get to Know the Features of Delta Create
The key word to remember with Delta Create is customization. The tools within Delta Create offer the perfect mix of customization and time-saving templates that empower you to make your marketing materials your own. Here are some of the tools that will make your life easier while giving your brand a boost — with outreach to both current clients and fresh leads.eCards for Every Occasion
Staying in touch is critical to retaining clients' business over time, and Delta Create makes it easy to create customized eCards for all of the biggest moments in life. Create cards for birthdays, anniversaries, holidays, and so much more in one place. Stay top of mind so clients will think of you first when they — or someone they know — has a real estate need in the future.Easily Create Flyers
Get the word out with customized flyers that you can design within Delta Create and send directly to your local print shop. Have them delivered right back to your door without ever leaving the office.Build Your Own Social Media Graphics
When it comes to shareable content on social media, few things can top a timely, creatively designed image. Design professional-quality graphics within Delta Create by uploading your own images and customizing each key detail. Whether you're promoting a property, sharing useful data, or informing your audience about your brand, Delta Create truly is your one-stop shop for all your design needs.Conveniently Create Stunning Property Listing Brochures
You want your listing brochures to make a memorable first impression, and designing distinctive listing brochures is easier than ever with Delta Create. Handle the entire brochure design process from start to finish by uploading photos, customizing the brochure, and automatically pulling key info from the property listing page. Show off your listings to generate interest in properties and show leads that you'll go the extra mile when you're marketing their listing.Easy to Use Email Templates
We know you don't want to spend all day sending emails and coming up with the perfect words to say. That's why Delta Create has tons of pre-designed email templates that simplify the steps of sending the right message at the right time. You can customize each template to suit your needs and your brand. Make every email pop, and save time in the process!
Look Out for More Exciting Features and Updates in DeltaNET 7
Delta Create is just one of the many exciting updates included in DeltaNET 7. With new features, updates to existing features, and plenty of small changes, DeltaNET 7 was built to make your life easier. But don't worry; all the existing features and functionality you love will still be there waiting for you — and they'll be even more powerful for growing your real estate brand.
In the first year of a real estate agent's career, he or she learns the ropes. In that journey, all agents develop a sense of their interests and strengths. Afterward, a whole new set of challenges is in store.
When rising agents are looking for effective, repeatable processes to fill their sales pipeline, what are they really doing? What is the underlying motivation? We can argue that it's confidence. Building the right processes helps you tackle the unknown with greater energy and enthusiasm.
When you are confident, you feel ready for anything. No matter what happens (or what seems to go wrong!), you have a deep inner knowing that tells you that you can adapt and prevail. But real estate's complexity means most newcomers can't simply "fake it 'til they make it."
They need something more solid and trustworthy to hang their hat on. That's especially true when you're crafting a brand that represents you.
Confidence Is a Winning Trait — and You Can Develop It
No matter where you are in the arc of your career, there are certain practices that can help you bring your confidence to the next level. Confidence, in turn, helps you relate to others — especially clients — with a level of passion impossible to obtain otherwise.
It's confidence that allows real estate agents to stand up proudly and proclaim what they do and who they do it for. Confidence enables you to embrace your unique value instead of trying to be everything to everyone. In exchange, it helps ensure that the right people gravitate toward you.
Confidence isn't pushing the hard sell or "not taking no for an answer," but it's also the magic ingredient that allows real estate professionals to understand that rejections aren't personal, and sometimes it may take 8-10 follow-ups before you connect with someone at the perfect moment.
In short, confidence gives you the power to recognize that "overnight success" is anything but. No one sees the time and effort that goes into everything that comes before the big moment. If confidence is the sense of being ready for whatever comes, it's also a skill you can develop.
Let's look at the most powerful ways for real estate agents to develop their core confidence:Study
Contact us to learn more about today's premier real estate technology.
The pandemic changed the way we do many things, and one of those things is how companies train employees. The days of in-office face-to-face training are nearly over, and a new method, virtual training, has been widely adopted. Virtual training is the new norm, but with endless emails and Zoom calls, it's growing tiresome for many people.
What if there were another way to train your agents and staff virtually that also saved both parties a great deal of time and energy?
This past spring, Delta released its first-ever training platform: DeltaNET Academy. This unique interactive virtual training platform helps agents get acquainted with their new technology and company practices through slideshows, videos, and even quizzes. And better yet, they can participate on their own schedule. Without needing to commit to attending a training session ahead of time, they can train whenever it's most convenient for them.
Train Agents with Built-in Courses
When logging in to DeltaNET Academy for the first time, you'll see that four pre-built courses are already available to get sales associates up-to-date with the DeltaNET and Delta's various marketing and technology offerings.
These built-in courses include:Welcome to the DeltaNET! – This course introduces agents to the DeltaNET and its tools and features. Let the DeltaNET Do it for You (Automation) - This course shows agents how DeltaNET uses automation to assist with everything from lead generation to digital marketing. Customizing Your Website – This course shows agents how they can custom-create their website using DeltaNET. Organizing Your Client Database - This course teaches agents how to organize their client database in DeltaNET.
With detailed displays and engaging features, these courses are there to walk your real estate team through the ins and outs of Delta technology, so you don't have to. They are a great way to get your new hires accustomed to using the technology that will set them up to succeed.
Custom Create Your Own Courses
The built-in courses are just the beginning of DeltaNET Academy. As an admin, you can create custom courses that cater to your company.
As the course maker, you are the teacher; you make the curriculum. So, your courses can be about anything you wish — from the office dress code to agent conduct or how agents can market themselves on social media. Designing new courses allows you to tap into your creative side and set the standards for your associates.
To create a course in DeltaNET Academy, click "New Course." You can give it a name and choose to whom it will be visible — whether you want it to be for specific agents, offices, or everyone in the organization. Then you will need to add a description of the course. Next, it will take you to the course builder, where you can start designing the course. There you can make multiple "modules," which are like classes. These modules may consist of video content, slides, or both.
In the course builder, you can create quizzes for agents to complete at the end of each course. To make a quiz, you just input your questions and possible answers and then mark the correct answer. When making a quiz, you get to decide what percentage of the answers need to be correct for the "student" to pass the quiz. So, depending on the subject and its difficulty level, you can set the bar higher or lower.
Courses and modules can easily be rearranged on pages using the system's "drag and drop" feature. And don't worry if it takes you a while to make a course because, in DeltaNET Academy, you can save courses being built as a "draft" and continue to work on them over time.
Admins Have Total Control
With total control over your courses in DeltaNET Academy, you can assign courses to certain groups and set deadlines.
Whether you have a small or large brokerage, you likely want the ability to train agents based on their strengths and weaknesses. Or you may want to assign certain courses to agents or staff in certain geographical areas or that do or don't come into the office. As an admin for DeltaNET Academy, you can choose to whom you assign specific courses. You can even make and assign courses specifically for administrators. That might include training on navigating the admin side of DeltaNET or how to lead a team.
When you assign a course, you can also assign a deadline. You can track an agent's progress in a course and see when they finish it by visiting the reports page. There, you will get a list of all your agents, and by clicking on a name, you can see what courses that person is assigned to and what they've completed.
Suppose, instead of wanting information on a specific agent, you want to know how many agents have completed or have yet to complete a course. In that case, you can just click on the course preview, which will tell you the names of the agents assigned to it and those who have completed it.
Although the platform is called DeltaNET Academy, you have the option to rebrand it for your company with a new name. It's your training platform, so call it what you'd like. You can add new designs and import your logo to match your brand.
As an admin, it's your job to activate DeltaNET Academy and create a tile for it to show up on the dashboard for your agents. New tiles can be created by going to the personal side, finding the landing page to which you want to add the tile, then clicking "Edit Tiles" and "Add Tile."
Navigation is Simple for Agents
Navigation is simple on the agent side. Agents can access Delta Academy through their dashboard in DeltaNET and complete courses with only a few clicks. They can begin a course and come back to it as they please.
It's also easy for them to keep track of their courses. When agents log in to DeltaNET Academy, they automatically get a list of the courses they have been assigned, noting what courses have yet to be completed. Next to each course listed is a "start" button for them to click on to start or continue that course. Once they complete a course, it's removed from their list. Aside from having their courses and deadlines listed on their home page, the due dates for their assigned courses will also appear on their calendar, reminding them of what they need to get done.
With simple navigation for agents throughout the training platform, your team will be more like-minded than ever. Your real estate team will operate efficiently, and you won't have to worry because everyone will be on the same page.
An Even Better Version is Coming
Although the platform is already full of awesome features to help your real estate business and its employees thrive, there are always improvements to be made. DeltaNET Academy will soon be launching into phase two, which will be complete with more actions and features to make training your team even better.
With this new version, you'll be able to restrict an agent's access to certain features, depending on whether they completed a course. For example, if an agent has not completed the website design course, they can be restricted from making their website until they do. Or, if they have not completed the digital marketing course, they can be blocked from sending email campaigns.
Phase two will also include "achievements," which are like badges. These will be displayed on DeltaNET after completing a course. Not only will this feature give associates a sense of accomplishment, but as an admin, you will be able to identify who is trained in what areas based on the presence of these badges.
This update will also offer an option to host a "class." So, if multiple agents want to complete a course simultaneously, they can do so by joining the same training event. Attendees then pass the course based on their attendance rather than a test or quiz. That is unless you still wish to give one anyway, which you always have the option to do.
Your Agents Will Love DeltaNET Academy
DeltaNET Academy is built into the DeltaNET and requires no additional purchase or cost. It's entirely free; no surprises or hidden fees.
So, instead of stressing over getting all your agents together for a Zoom call and checking to see that everyone shows up and pays attention, start designing courses through DeltaNET Academy and see if it improves your company's operations. Odds are, it will.
If you're thinking about selling your home, now is the time to start making any necessary renovations and updates. While you might think you know exactly what needs to be done, it's smart to talk to a real estate agent before you get started. He or she will be able to tell you exactly which features are most popular with homebuyers so you can focus your time and money on the projects most likely to improve your bottom line.
While buyers often have varying priorities when it comes to a home's interior, most may want the same features on the outside. Investing in the following five projects will help increase the chances of selling your home for top dollar.
Buying a house that's energy efficient is important to most of us these days. We're all so much more aware of the impact that we have on our environment, and how important it is to minimize our environmental footprint as much as we can. Energy-efficiency can also have a significant impact – for the better – on the costs of owning a home, reducing the amount of money that must be budgeted to cover those monthly utility bills. So what do you need to know about buying an energy-efficient home?
Key features to look for when buying a house that's energy efficient
If your goal is to buy an energy-efficient home, features you should look for include:
Energy-efficiency claims: Verify for your piece of mind
Energy-efficiency is a big selling point in today's market, so home sellers are generally eager to hit the right "green" talking points when they're listing their homes. While most people are quite honest in their descriptions, any buyer would be remiss if they did not do a little due diligence to verify the sellers energy-efficiency claims. Good ways of double-checking include:
Taking these steps to ensure that you're buying a house that's energy efficient may add a little time and expense to the home shopping process. However, if you are planning to live in that new home for a while, shopping carefully will pay off in the long run with a smaller environmental footprint and lower energy bills.
If you want to enjoy a beautiful yard, now is the perfect time to get started. Don't have a natural green thumb? No worries! Creating beautiful flowerbeds is easier than you think when you plant these easy-to-care-for perennials.
If you're thinking about selling your home this spring or summer, adding some flowerbeds for curb appeal is a great way to get started.
Do you dream of living in one of the area's hottest neighborhoods, but find that all the homes are out of your price range? If you want to live in a trendy area, but also want to get the most out of your real-estate-dollar, the trick is to buy an inexpensive home in a neighborhood that's destined to be the next new hotspot.
Cities and urban areas across the country are going through a revitalization, also known as gentrification. Formerly run-down, lower-income regions are experiencing an influx of affluent residents, causing the neighborhoods to become desirable and home prices to rise. This trend is growing year-over-year as buyers have been placing more value on locations close to city centers and near their places of employment.
Up-and-coming neighborhoods tend to start as neglected and run-down areas that might have high crime rates. Purchasing a home in these areas can be risky, so you'll want to do your homework first.
How can you tell a neighborhood is getting ready to pop? Start with these six pro tips.
Rainwater is pure gold that falls from the sky. Harvesting this clean and clear resource can trim your utility bills and minimize your environmental impact while reducing strain on regional water treatment facilities. When properly designed and installed, a rainwater collection system is an investment whose dividends benefit the entire community. The following are seven tips that will help you squeeze every last drop of value from your rainwater collection strategy.
Rainwater collection systems are worth their weight in gold. Using this free, 100% natural resource helps reduce your utility bills and minimizes your impact on the regional water supply. Collecting rainwater is an eco-friendly solution that is guaranteed to help beautify your landscape while adding a little extra padding to your monthly budget. A small investment of time and resources is all it takes for you to reap these rewards season after season.